DotCom Secrets: The Underground Playbook for Growing Your Company Online
by Russell Brunson
This is most likely the most detailed, and simply the best book about building successful online funnels. Over the last few years, marketers started to become so good at selling things online, that the prices of receiving traffic increased. Nowadays, in order to sell stuff online, you have to follow the new sales methods that are described in this book.
About the Author
Russell Brunson has made hundreds of successful funnels, some of which earned him more than 1 million dollars. He co-founded a software company called ClickFunnels that helps marketers create successful sales funnels.
SECRET #1: THE SECRET FORMULA
SECRET #2: THE VALUE LADDER
SECRET #3: FROM A LADDER TO A FUNNEL
SECRET #4: HOW TO FIND YOUR DREAM CUSTOMERS
SECRET #5: THE THREE TYPES OF TRAFFIC
SECRET #6: THE ATTRACTIVE CHARACTER
Four elements of an Attractive Character
The identity of an Attractive character.
Learn to tell these type of stories.